Our Founder - Luisa Franco
With daughters Sienna & Magenta

This Is Us: Madge Goods
We’re more than a brand, we’re a family of makers. Born from a love of creativity and hands-on living, Madge celebrates bold design that works in real life. Our roots go back to a home filled with imagination, where making, dreaming, and doing were always encouraged, a spirit that continues to inspire everything we do.

The Stella Jumpsuit: Made to Move
Our signature Stella Jumpsuit was designed to be as adaptable and hardworking as you are. Made from durable cotton drill and ethically produced, it moves with you, whether you’re on set, in a studio, at the bowlo, or nursing your bub. With seven versatile colourways, it’s bold, functional, and easy to wear.

Madge Goods is more than a jumpsuit, it’s a movement. A community of creatives, dreamers, and doers who live with purpose and make with heart. Join us and wear what moves you.

Welcome to Madge Goods
Creative utility fashion that works with you.